Monday 16 November 2009

Teaser - Industrial Strength


























Our fantastic models Imogen and Poya. This is a little teaser to show what is to come for Industrial Strength. I concept brought to me in a frenzy sleepless night turned into a reality ! Thanks to Kofi our fabulous photographer who is now retouching these as we speak, and to all the amazing hair , styling and makeup team who put in a great effort making this look fantastic :) !


The shoot went very well and we began quite early with makeup and hair. I took at Poya's eyebrows for an hour and a half and worked some magic, while Oliver of the hair team attacked his hair and slicked it back.
Meanwhile Raluca was doing Imogen's makeup and Kota worked on bringing her hair to life and sweeping it up like in my vision board that I sent him for the styling.
Finally, everything was ready and Kofi had prepared the lighting and backdrop on the set and we brought in everyone and began the wrapping of Imogen in the lighting to see which colors to use (white or blue) and Kofi said blue to be retouched later if required. We began with everyone on set and prepped Imogen and then slowly got the lighting and set perfect. It was a closed set during some of the shooting after Imogen was warmed up.

We then returned later to have Poya do his leaning shot such as the sketch with Imogen in the same frame. Having little time left we created our second closed set with Poya, me and Kofi, where I helped to light him in his own shots.


Really it turned out better than I could have imagined and I can't get over how only a month and a half ago this was an idea in my head waiting to be brought to life. After an intense session of posing and brain storming in Cafe Nero it is amazing to see it really come to life. To see Imogen hit the exact pose of the sketch, and to watch her look exactly as we had placed her against Poya in our original sketch was both eerie and amazing. Finally to see Kofi's creative directing on set was such a lesson in itself. Truly a professional and destined for great things.


Our next shoot is scheduled for November 27th with the girls of storm. Of which I am making a corset with Christmas Balls. Very chicque (think Cheryl Cole's recent dress)




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