Work at Digitaria

www.digitariaworld.com
http://www.londonnet.co.uk/fashion/fashion-news/digitaria-london

Yesterday I went and hung up the lighting for today's showing of my lighting at Digitaria in conjunction with Ada who had her sample collection from last season on viewing and for purchase. A lovely woman who had alot of interesting collaborative ideas for the fashion integration with EL Wire. I am going to meet up with her in some idea proposals and a good old fashion brainstorm. http://www.fashion-stylist.net/blog/2009/04/10/an-interview-with-ethical-designer-ada-zanditon/

As for my lighting it went off with a bang with a buzz of people talking about it. It graced the sexy stalls set aside for the lovely women and men trying on Ada's creation to enter into and served the purpose of illuminating them as they tried on the designers creations. As well I brought in one of my costume pieces that will be in a photoshoot tomorrow and will have pictures in the next post along with links from a few fashion blogs that have snapped photos of my creation for their own bloggings.

Included in the lighting collection are two of the vintage porn lamps, and two of the comic book lamps. One of the vintage porn lamp (the large flat bottomed one) has been sold as said before, but the other elongated one (to the right) its still for sale. I really think so far this is my favorite shape that I have created for my hanging lights in this medium. As well I am fascinated by the black and white with touches of color and really enjoy the way the red illuminates. Its very graphic, but once the light comes through it is almost a different type of viewing, the lines and form of the paper is more apparent than the subject matter of the lighthing itself. Very interesting allowing for a different look vs on and off lighting (night and day).

Look to the next post for pictures from the party featuring the illuminated costume piece. I met some lovely people from different fields including some requests to work on catwalk design for next years fashion week, and to work on creating some costume pieces for Vishee , very lovely singer !! More to come :) !

Jeffrey - xx